Is Purple Innovation, Inc. (PRPL) Halal?
Shariah Screening — 5 Standards
Based on financial data from December 2024
| Standard | Debt Ratio | Cash Ratio | Receivables | Income | Status |
|---|---|---|---|---|---|
| AAOIFI | 206.3% / 30% | 37.8% / 30% | 43.1% / 30% | 1.7% / 5% | ✗ NOT HALAL |
| DJIM | 206.3% / 33% | 37.8% / 33% | 43.1% / 33% | 1.7% / 5% | ✗ NOT HALAL |
| MSCI | 51.4% / 33% | 9.4% / 33% | 10.7% / 33% | 1.7% / 5% | ✗ NOT HALAL |
| S&P | 206.3% / 33% | 37.8% / 33% | 43.1% / 33% | 1.7% / 5% | ✗ NOT HALAL |
| FTSE | 51.4% / 33% | 9.4% / 33% | 10.7% / 50% | 1.7% / 5% | ✗ NOT HALAL |
Financial Highlights
Profitability
| Gross Margin | 41.2% | |
| Operating Margin | -5.8% | |
| Net Margin | -12.4% | |
| Return on Equity (ROE) | -10270.5% | |
| Return on Assets (ROA) | -6.6% |
Cash Flow & Balance Sheet
| Operating Cash Flow | -$18M |
| Free Cash Flow | -$25M |
| Total Debt | $158M |
| Current Ratio | 1.4 |
| Total Assets | $308M |
Price & Trading
| Last Close | $0.62 |
| 50-Day MA | $0.70 |
| 200-Day MA | $0.81 |
| Avg Volume | 259K |
| Beta | 1.9 |
|
52-Week Range
$0.56
| |
About Purple Innovation, Inc. (PRPL)
Purple Innovation, Inc. designs, manufactures, and sells sleep and other products in the United States and internationally. It offers mattresses, pillows, sheets, waterproof mattress protectors, bases, and seat cushions, as well as blankets and duvets. The company markets and sells its products through its direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, third-party online retailers, and Purple showrooms. The company was founded in 2010 and is headquartered in Lehi, Utah.
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Frequently Asked Questions
Is Purple Innovation, Inc. (PRPL) halal to invest in?
Based on our screening using AAOIFI Standard 21 (the strictest methodology), Purple Innovation, Inc. is Not Halal. The company fails one or more screening criteria. We screen against all 5 major standards: AAOIFI, DJIM, MSCI, S&P, and FTSE.
What is Purple Innovation, Inc.'s debt ratio?
Purple Innovation, Inc.'s debt ratio is 206.3% under the AAOIFI standard (which uses market capitalization as the denominator). The AAOIFI threshold is 30%. Under MSCI and FTSE (which use total assets as the denominator), the debt ratio is 51.4%.
What are Purple Innovation, Inc.'s key financial metrics?
Purple Innovation, Inc. has a market capitalization of $74M, and revenue of $488M. The company maintains a gross margin of 41.2% and a net margin of -12.4%. Return on equity stands at -10270.5%.
How often is the screening data updated?
Our screening data is updated regularly using the latest available financial statements and market data. Stock prices and market caps are refreshed frequently, while financial statements are updated quarterly when companies report earnings.
Disclaimer: HalalStockGuide.com provides Shariah compliance screening for educational and informational purposes only. This is not a fatwa, financial advice, or a recommendation to buy or sell any security. Screening results are based on publicly available financial data and established methodologies. Always consult a qualified Islamic scholar and a licensed financial advisor before making investment decisions.